Newfront's Total Rewards practice offered expansive solutions that were historically limited to one webpage.
I led a cross-functional project across marketing, design, and total reward leadership to create a new, tailored Total Rewards experience on the Newfront website that spanned across 7 new pages to categorize our offerings, highlight unique value props, and showcase real results.
I led a cross-functional project across marketing, design, and total reward leadership to create a new, tailored Total Rewards experience on the Newfront website that spanned across 7 new pages to categorize our offerings, highlight unique value props, and showcase real results.
After it's launch there was a x% increase in Marketing Qualified Leads from these webpages that totaled to approximately 7-figure revenue leads.